RMIT Vietnam student reinvents Monopoly game

The Saigon Times Daily

Thanh Tam has created a new Vietnamese version of Monopoly game and called it Tet Ta Mua – PHOTO: COURTESY OF RMIT VIETNAM

HCMC – Inspired by the idea of bringing families closer together, an RMIT Vietnam student has redesigned the popular Monopoly game to celebrate the upcoming Lunar New Year holiday (Tet).

Bachelor of Design (Digital Media) graduate Nguyen Ngoc Thanh Tam said she initially intended to create a children's book to honor Vietnamese culture but then realized a game could be something that could gather all family members. After 13 weeks of conceptualizing, structuring and designing, a new version of Monopoly that Tam called Tet Ta Mua was complete.

After some research, Tam not only learned how to design a game that the whole family could enjoy but also studied the history of Tet culture to ensure the game is meaningful and authentic for all players. She then applied her learned knowledge from brand design identity, graphic design and color layout to create the game.

"In my view, the current Lunar New Year no longer has the same cultural values as before. Therefore, I hope that both adults and young children can gain the cultural values of Vietnam through the game and children will learn from older people," she said.

RMIT School of Communication & Design Lecturer and Tam's project mentor Nguyen Hung Giang said the project is creative, beautifully made and had many culturally vibrant messages.

Designed with delicate watercolor drawings, the game makes players feel excited when learning about lists of things, food, wishes and works given in the lead up to, and during Tet in Vietnam, such as buying banh chung and banh tet (traditional Vietnamese cake), receiving lucky money and enjoying family reunions.

The game brings players closer together, by celebrating and valuing the beauty of Vietnamese culture, while teaching children more about Tet.

Designed in both Vietnamese and English, Tet Ta Mua is also aimed at expats who are living in Vietnam, and Vietnamese families residing abroad.

The RMIT graduate now plans to expand the game and hopes families will adopt it as “spiritual food” during Tet.

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